Question 1
Statement: There have been frequent complaints about poor customer service in a retail chain.
Course of Action:
I. Customer service training should be provided to all staff members.
II. A feedback mechanism should be established to monitor service quality.
III. The retail chain should stop accepting customer complaints.
Action I addresses the skill gap that may be causing poor service. Action II creates a monitoring system for continuous improvement. Action III is counterproductive and unprofessional - ignoring complaints worsens the situation. Service Quality Framework: Train staff (I) + Monitor performance (II) = Service excellence.